Aventiva - Michael Foster

Michael Foster

Michael operates at the intersection of creativity and data. He has a passion for building marketing funnels that are not only effective but also highly efficient. He specializes in paid search, social media advertising, and email marketing, with a focus on optimizing every stage of the customer journey. Michael is a master of A/B testing and has a keen eye for identifying what messaging and visuals resonate most with a target audience.

Specialty :

Performance marketing

Highlight :

Google ads & analytics certified

Degrees :

B.S. in marketing analytics

Success story :

Managed over $50M in ad spend with a 5x average ROI

Working days :

Monday – Friday

Career milestone :

Pioneered new lead generation models in the B2B space

Every dollar you spend on marketing should be an investment in a predictable, profitable outcome.

"Maximizing ROI through strategic digital marketing campaigns, leveraging a deep understanding of analytics and user behavior to connect brands with their ideal customers."

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Michael’s core strength is his ability to turn marketing spend into a predictable revenue stream. He recently worked with a B2B SaaS company that was struggling to generate qualified leads. By revamping their Google Ads strategy and creating a targeted LinkedIn campaign, he was able to reduce their cost-per-lead by 40% while simultaneously increasing lead quality.

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Restructured a client's Facebook ad campaigns, leading to a 200% increase in e-commerce conversions.
Developed a lead scoring model that helped a sales team prioritize prospects and close deals faster.
Implemented a new SEO strategy that moved a client’s website to the top of Google search results for key terms.

Michael Foster

Michael Foster

"Maximizing ROI through strategic digital marketing campaigns, leveraging a deep understanding of analytics and user behavior to connect brands with their ideal customers."

Where knowledge meets real-world experience